When Wells Fargo funded a community arts day, the Arts & Science Council commissioned a video to document its impact on the community. While the event served to promote Wells Fargo’s new Charlotte location, the documentary’s purpose was to encourage other large corporations to invest in the festival as a new annual event.
The production included an initial consultation to establish purpose and messaging, four camera operators to shoot a full day of indoor and outdoor activities at a community-wide celebration, scriptwriting, and technical editing. Interviews with festival-goers, event organizers, and participating artists are included.
“As a broadcast production major myself, I am blown away by the time and talent this took to put together!” ~ Amy Arpan, participating artist